The QMJ Group acquires Battery Tech Expo organiser 10FourMedia to accelerate European expansion
The QMJ Group has acquired 10FourMedia, organiser of Battery Tech Expo, as part of ambitious plans to invest in the events and accelerate the brand's expansion across key European markets. The acquisition forms part of QMJ's long-term strategy to develop a network of specialist battery technology events that will grow alongside Europe's evolving electric vehicle and wider battery supply chains over the next decade.
Richard Bradbury (left) and David Reeks at Silverstone, venue of Battery Tech Expo UK 2027
As part of the deal, David Reeks, Event Director of 10FourMedia, will retain a minority interest and continue to play a key role in developing Battery Tech Expo, working alongside an expanded QMJ team.
QMJ will invest significantly across the portfolio, introducing new event websites, expanding visitor data and audience development programmes, strengthening sales and marketing resources, and enhancing technical content through expanded seminar programmes.
The strategy will retain Battery Tech Expo's established one-day conference and exhibition (Confex) format, providing an efficient, focused platform for manufacturers, suppliers, engineers and technical specialists to connect and do business. Each event will be tailored to the specific opportunities and requirements of its regional battery market.
Richard Bradbury, Managing Director of The QMJ Group, said:
"We're delighted to welcome David and 10FourMedia to QMJ. Battery Tech Expo has established a strong position in a rapidly developing market, and we see considerable potential to build on that. Europe's battery supply chain will continue to evolve significantly over the next ten years. We're taking a long-term view, investing in the established events while building a network of specialist shows that can grow alongside the industry. We believe strongly in the one-day Confex format. It's an efficient model that delivers real value for exhibitors and visitors, while allowing us to focus on the specific needs of individual regional markets."
David Reeks, Director of 10FourMedia, said:
"This is a really exciting next step for Battery Tech Expo. We've established a strong platform and excellent industry relationships, and joining QMJ gives us the investment, resources and expertise to accelerate our development. I'm delighted to be retaining an interest in the business and look forward to working with Richard and the QMJ team as we expand across the UK and Europe."
Battery Tech Expo confirms expanded 2027 European programme
The next stage of expansion is already underway, with Battery Tech Expo Central Europe launching in Budapest in 2027, joining established events in the UK, France and Sweden.
The confirmed 2027 programme is:
Battery Tech Expo France — Lille | 3 March 2027
Battery Tech Expo UK — Silverstone | 5 May 2027
Battery Tech Expo Central Europe — Budapest | 2 September 2027 | NEW
Battery Tech Expo Sweden — Gothenburg | 14 October 2027
The Budapest launch represents an important step in Battery Tech Expo's European development, taking the format into one of the continent's increasingly important battery and advanced manufacturing regions.
New Battery Rail Tech Conference launches in Lille
Alongside its expanded European exhibition programme, QMJ has announced the launch of Battery Rail Tech, a new dedicated conference exploring the future of battery-powered rail, taking place in Lille, France, on 2 March 2027, the day before Battery Tech Expo France.
Lille's position as a major European rail hub makes it an ideal location for the conference, with its Eurostar connections providing convenient access from London, Brussels and the wider European high-speed rail network.
The conference will bring together rail operators, rolling stock manufacturers, battery technology developers, suppliers and industry specialists to examine the opportunities and challenges surrounding battery-powered rail transport, including advances in battery technology, charging infrastructure, operational performance and decarbonisation.
Tickets for Battery Rail Tech will be available from mid-November 2026, with further details of the conference programme and speakers to be announced.
David Reeks added:
"Our ambition is to establish Battery Tech Expo as a leading specialist platform for Europe's battery technology community. We have a clear plan to invest in the existing events, establish our new Central European event and identify further opportunities as the industry develops. The launch of Battery Rail Tech is an exciting extension of that strategy, allowing us to explore the application of battery technologies in new sectors and bring together specialist audiences around the opportunities emerging in battery-powered rail. We're excited about what we can build together."